We freakin’ love it. We’re seriously committed to fitness and we live it. We get to take classes daily and many of us teach. We truly embrace fitness not just as a way of life but as our way of life. Want to reach us at our corporate headquarters in Carlsbad, California?


Current Openings:


Jazzercise, Inc. believes that with open communication and team efforts, we can make a wonderful difference in the fitness world and in the health and well-being of millions of people. Each employee at Jazzercise, Inc. is vital to fulfilling that mission.


Position Summary:
The Copywriter is responsible for defining and expressing the voice of the brand in messaging across internal and external communication channels. These include social media platforms, email campaigns, headlines, ads, publications, websites, landing pages, press releases, blog articles, presentations and all consumer touchpoints. As a brand steward, s/he will ensure style and brand consistency in all projects and exercise creative judgment and originality to develop messaging and content. As a brand advocate, s/he will work closely with key partners to develop and evolve marketing initiatives that improve perception of the Jazzercise brand and inspire consumer action.


Essential Duties and Responsibilities:
Include the following. Other functions may be assigned as business conditions change.

  • Generate engaging and witty written content and headlines/taglines, developing multiple solutions for a single assignment.
  • Espouse the brand voice in social media platforms including but not limited to Instagram, Twitter, Facebook, Snapchat, Pinterest, YouTube and LinkedIn.
  • Develop and post content for and manage consumer interactions on Jazzercise blog.
  • Together with Director of Marketing, lead PR opportunities.
  • Work with marketing and other internal teams to concept and execute communication solutions for integrated, cross-channel initiatives to continue brand exposure.
  • Research competitors in the social/digital space in order to be aware of and articulate current and forthcoming trends.
  • Proof and edit copy on all forms of marketing and advertising both franchisee and customer facing for accuracy and brand voice
  • Note copy changes and execute updates quickly.
  • Monitor effectiveness of copy in market & report back to Director of Marketing.
  • Use SEO & SEM principles to maximize reach in the Search space.

Supplemental Functions:

  • Analyze and report on monthly traffic and consumer behavior patterns and recommend improvements to drive traffic and increase conversion.
  • Support social media marketing initiatives including consumer engagement, day-to-day channel management, social promotions/sweepstakes and advertising using our social channels.
  • Represent Jazzercise at various community networking events.
  • Assist onsite with corporate events/meetings as needed.
  • Assist with various other marketing duties and initiatives as needed.

Education and/or Experience:

  • Bachelor’s degree required.
  • Minimum three years in copywriting and/or PR experience required.
  • Experience using Basecamp to track and manage tasks and due dates is a plus, but not required.
  • Experience using analytics tools such as Google Analytics and/or AdWords, is desired, but not required.

Skills and Abilities:

  • Exceptional written and verbal communication skills including grammar and proofreading.
  • Proficient with MS Office Suite (Word, Excel, PowerPoint).
  • Be able to display an understanding of the consumer journey and how messaging and touch points impact that process.
  • Knowledge of the principles and best practices of present-day communications.
  • Basic understanding of SEO and SEM is required.
  • Must be a problem solver and be able to think analytically, logically, and creatively.
  • Ability to deal with frequent change, delays, and unexpected events and demands.
  • Should be proactive, detail-oriented and self-motivated.
  • Must be able to work well independently with little direction in a fast-paced environment and be able to perform tasks with frequent interruptions.
  • Excellent ability to interact and effectively work with all levels of management.
  • Excellent ability to represent Jazzercise, interact and effectively work with, as well as build and maintain solid working relationships with representatives of outside organizations.

APPLY TODAY: Submit your resume/cover letter and writing sample(s) to:








Submit your resume/cover letter to:


Jazzercise, Inc.
2460 Impala Dr.
Carlsbad, CA 92010

Map to Jazzercise